Marketing Video
Marketing Video
- Customer: Bundesverband Wärmepumpe e.V.
- Completion: 2021
- Target groupEnd customers, energy consultants, heating engineers
- Scope: 3 min film
- ServicesConcept and realisation
Contents
Motivating short film that presents the conditions of the new BEG subsidy for replacing heating systems with heat pumps and explains the background and advantages of replacing heating systems.
About the project
The subsidy for replacing an old heating system has never been higher! Owners of an old oil heating system receive up to 50% of the costs reimbursed by the state if they decide in favour of a heat pump. Our motivational film, which we developed for the marketing working group of the German Heat Pump Association, shows why this is the case - and what it's good for.
The familiar figures from the WP-Online course were deliberately used here - a nice link between end customers and heating engineers.
